Myths and legends associated with selling, date back generations. We find their origins shrouded in the unsavory tactics and sly, deal-making prowess of the East European Gypsy. Closer to home we have the morally derelict travelling snake-oil salesmen ... the obnoxious midway barkers ... and the slick, manipulative used car and door-to-door salesmen of yesteryear. [...]

Business executives often tell me how hard it is to find and keep good salespeople. Could it be that what we believe constitutes 'good' salespeople may be at the heart of the problem? One would think with all the sales trainers in the marketplace showing eager men and women how to cold-call, overcome objections, never [...]