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Selling Clichés We Blindly Accept

'Selling is about building relationships.' This vacuous, five-word cliché floats nicely off the tongue at most sales training seminars, networking [...]

Are you perpetuating ‘Traditional’ selling?

I am looking down at a book cover sticker marking down the price of the book from $24.95 to $6.99. [...]

END OF DAYS

As I read a chapter of Gregg Braden's New York Times best-seller DEEP TRUTH each morning I can't help but [...]

Anti-Spam Law Resuscitates Canadian Marketing

The Government of Canada may have, unwittingly, revolutionized Canadian marketing by bringing into law its so-called anti-spam legislation. As of [...]

True north strong & free

The Canadian Anti-Spam legislation, effective July 1, 2014, promotes and encourages more creative business communication. It champions differentiation and imagination. [...]

What if we LOVED & RESPECTED salespeople?

THERE IS A MUCH BETTER WAY TO SELL ... a way salespeople, their prospects and their customers can finally enjoy. [...]