Instead of being quota driven … What if your salespeople balanced your company’s ‘best interests’, with those of your prospective customers … learned exactly what each needed and objectively and impartially guided everyone to the best results … even if the best result, on occasion, is no sale at all?
* Would such salespeople be more or less welcomed by your target audience?
* Would selling this way diminish or enhance your company’s reputation and bottom line?
* Would attracting/retaining such salespeople be more likely on salary or by commission?
* As a buyer, would you welcome or avoid such salespeople?